“Leaders often overlook the power of further developing that which comes naturally to them – their strengths. This doesn’t mean ignore weaknesses; rather, focus on them if they negatively impact business results.”


Barb Bindgen’s approach to developing strong leaders is to focus on the specific skills and abilities that make a difference to both reaching career goals and delivering business results. With that combined emphasis, both the individual and the organization benefit.

After several years in the healthcare industry, Barb spent eighteen years as an HR leader at General Mills. She was a member of a number of senior leadership teams that had responsibility for multi-billion dollar businesses. As a result of many years inside a major corporation with responsibility for developing current and future leaders, Barb is very pragmatic in her approach to executive coaching.

While at General Mills, Barb coached many individuals to become more effective leaders, restructured numerous large organizations to better support the business objectives, and provided technical HR expertise. As the “Day One” HR director for the multi-billion dollar acquisition of The Pillsbury Company, Barb led a number of initiatives that resulted in the successful and smooth integration of 30,000 employees. During her tenure at General Mills, Barb was also the Organization Development Director, where she developed the capability of the organization to support leadership development. In that role, she created and managed the executive coaching process; designed a 360 feedback tool for leaders; retained key corporate talent; improved the succession planning process; designed and managed leadership programs; and led the executive coaching initiatives for the Twin Cities Executive Development & Coaching Network.

Barb has provided executive coaching services to numerous leaders across various industries, including consumer services, health insurance, and academia. She combines a creative approach with a logical, business focus in her coaching work.

Barb earned an M.S. degree in industrial relations from the University of Wisconsin-Madison, where she studied business, law, economics, and a technical human resource curriculum. She also received a B.S. degree in psychology from Illinois State University, and is qualified to administer the Meyers-Briggs and Firo-B instruments. Currently, Barb is pursuing a doctorate in clinical psychology which will augment her business background and her knowledge of individual leadership behaviors.

Barb resides in Minnesota with her family.